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Ad Insertion Solutions Summary, AD SPOTTER: ON PREMISES, Ad Seeker, Channel Manager, Ad Serter

Home >> Ad and EAS >> Ad Solutions Summary

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DVEO always works closely with its customers and has developed ad insertion solutions in response to real world requirements in order to provide a flexible targeted ad insertion framework, which breaks away from the static schedule norm towards a more dynamic operational mode.

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AD Seeker™ ASI/IP

Designed for content where advertising is inserted at the content preparation stage. Relies on a one to six minute live buffer to apply DVEO®’s deep inspection algorithms that yield excellent results.

AD SPOTTER: ON PREMISES™

MultiCriteria Intelligent Dynamic Ad Inserter for Targeting Ads for Mobile Users

Ad Serter™ 1-4ch IP/ASI/SDI: ON PREMISES

(digiCG) (Wiggle Serter-CI)

Ad Seeker ASI/IP


AD SPOTTER: ON PREMISES

JPG (click to enlarge)

 

Windows logo  Intel Platinum Partner

Ad Serter 1-4ch IP/ASI/SDI™ (digiCG)(Wiggle Serter-CI)

 

Windows logo  Intel Platinum Partner

 

A real time automated digital ad substitution system that detects the presence of different types of advertising such as pre-roll, mid-roll and post-roll in content that has no ad triggering mechanism. It is designed to find most types of ads and automatically substitute designated ads in these locations. Designed for content where advertising is inserted at the content preparation stage. Relies on a one to six minute live buffer to apply DVEO®’s deep inspection algorithms that yield excellent results.

The AD SPOTTER: ON PREMISES™ is DVEO's new multi-criteria advertising platform that uses content and viewer information to make decisions about the actual ads played out to all viewers. It combines content type, consumer profile, and geolocation data by "mining" multiple data bases in real time. 

Today there is a copious amount of information about both content (metadata) and consumers.  By combining content type, consumer profiles, and geo-location data by “mining” the data bases that contain this information, advertisers obtain better results.  The AD SPOTTER: ON PREMISES actually lets the operator determine the dynamics of weighing these information repositories and creating better “Targeted Ads”. 

The AD SPOTTER: ON PREMISES™ combines content type, consumer profile, and geo-location data by "mining" multiple data bases in real time. In addition to providing the adverts, the AD SPOTTER: ON PREMISES™ also provides very flexible ad initiation options. Ads can be initiated via almost any mechanism, such as SCTE 35, RS-232, IP messaging, scheduled or manual triggering. Moreover the AD SPOTTER: ON PREMISES™ can insert ads inside, overlaid, or around the video content via slices, overlays, crawl messages, alert bugs, and video squeezes. Just as important as the ads, AD SPOTTER: ON PREMISES™created streams are designed to be transmitted via HTTP Live Streaming (HLS) and other modern delivery mechanisms.

SCTE standards such as SCTE 35, SCTE 118, and SCTE 130 are basic ways to provide Program Specific Ad Insertion. Standards based implementations have both advantages and disadvantages. As advertisers and networks demand more sophisticated features, a standards based approach may limit what can be achieved.

DVEO® adopts a pragmatic approach by adhering to SCTE-based standards when available, and when the customer prefers a standards based approach. In cases where customer requirements go beyond available standards, or the implementation cost of the standards based approach would exceed available budget, DVEO® provides practical solutions to meet immediate customer needs. As the DVEO® platform is flexible, compliance with standards at a later date is always possible when required by the ecosystem in which DVEO® solutions operate.

Broadcast Quality, Real Time, 3 RU, Multichannel, Windows® Based, Web Manageable, H.264 or MPEG-2 Oriented, Automated Content and Ad Repository with the Ability to Play Out Live and Stored Content on a Schedule with Flexible Standards Compliant Video Ads, Text, or Graphics Insertion via Overlay, Splicing, or Video Squeeze.  Supports SCTE 35 / SCTE 104 and EAS Triggers and will Splice in Internal or External Live Clips as Needed.  Supports IP, ASI, or SDI/HD-SDI.  Designed for Professionals Who are Ready to Move to Powerful Computer Platforms that can Give Them Everything Needed to Operate Channels in a Single Box.  Perfect for Super Positioning Ads on DOOH and Mobile Applications.

Features:

  • Analyzes ads in live streams and in prerecorded files
  • Programmable delay up to 10 minutes to analyze complete Ad Block
  • Inserts SCTE 35 command in MPTS for sub sequent Ad Serters to replace Ads
  • Supports 1080p, 1080i, 720p, and 480i, and all standard broadcast resolutions
  • Selects transport streams by program numbers or PIDs
  • 1RU / 3 RU (Rack Unit) mountable frame
  • 1 IP Stream to 20 IP Streams
  • 1 ASI Stream to 8 ASI Streams

Applications:

  • Replace national ads with regional ads
  • Replace outdated ads with new ads
  • Replace ads on cruise ships
  • Remove offensive ads
  • Ad substitution in compliance with National Laws

Standard Features:

  • Supports multiple SCTE 35 trigger levels
  • Supports insertion of ads from the Cloud – Ads are served from "cloud" servers providers contracted to serve dynamic ads
  • Passes through Closed caption, AFD and other user data
  • Secure Remote Scheduling from anywhere via Web Interface
  • Built in intelligence makes scheduling easy
  • Supports 1080p, 1080i, 720p, and 480i, and all standard broadcast resolutions
  • Manages Ad inventories, logs Ad Plays, and generates Proof of Play list
  • Web based GUI with multi-level access control
  • Utilizes viewer geo location and other information available from the set top box or mobile device to deliver the appropriate ads
  • Available as three components: SPOT TXST 35, SPOT Serter, and SPOT Server
  • Lets the operator determine the dynamics of weighing these information repositories and creating optimal "Targeted Ads"
  • Can trigger "ad starts" and deliver targeted ads to set top boxes and mobile viewers
  • Ads can be initiated via almost any mechanism, such as SCTE 35, Contact Closure, IP messaging, scheduled or manual triggering
  • Supports 5 Profiles at different Resolution and Bit Rates
  • Any number of targets can be set
  • Enabled with AutoImport function for easy scheduling
  • Compatible with third party cloud based ad servers

Features – SPOT Server

  • Ingests H.264 live streams over IP, then add wrappers such as HLS
  • Inbound Protocols: Multi-bitrate, MPEG-TS, HTTP, RTMP
  • Outbound Protocols: HTTP Live Streaming (HLS)

Applications:

  • Targeted dynamic ad insertion for mobile and non mobile content consumers

Standard Features:

  • Complete scheduled playout system
  • Inserts or overlays graphical ads, video clips, logos, graphics, CG, scrolling text, and emergency alerts into live and stored video feeds on a schedule or via signaling like SCTE-35 or SCTE-104
  • HD or SD
  • Passes through Closed caption, AFD and other user data
  • Secure Remote Scheduling from anywhere via Web Interface
  • Generates playlists for time-shifted content that includes long form spots, all national ads, local ads and content.
  • Built in intelligence makes scheduling easy
  • IP input and output for multi screen implementations
  • DVB-ASI input and output version available for broadcast
  • SDI/HD-SDI input and output version available for classic CG
  • Supports 1080p, 1080i, 720p, and 480i, and all standard broadcast resolutions
  • Selects transport streams by program numbers or PIDs
  • Features daily, weekly, and monthly schedule-based logos, alerts, and text insertion
  • Arbitrary location for graphics
  • Choose from static, rotating, flipping, or blinking graphics, logos, and text
  • Manages Ad inventories, logs Ad Plays, and generates Proof of Play list
  • Creates crawling messages and emergency alerts with programmable fonts and background colors, in any language
  • Creates Real Time Clock display in programmable fonts and colors anywhere on screen
  • Displays remaining and next advertisement Time in output video
  • Scales Input video from 10% to 100% and overlay on graphics – Ideal for EPG
  • Overlays animating PNG files and scales Input Video from 10% to 100% – Ideal for L-Wrap, L-Squeeze and transparent overlays. Video squeezes.
  • Select any degree of transparency
  • Easy drag and drop placement to position logo, text, or graphics on screen
  • News feeds from RSS in any language, with programmable fonts and background colors
  • Able to mask entire screen with a static image in case of video input failure
  • ASI version features Auto Bypass in case of power failure of Ad Serter
  • Sun Fade Detection to play prerecorded content on Solar Flare Days
  • Optional Live Recorder function to record live content to play in the case of loss of input signal
  • Service Schedule for maintenance of antenna or other infrastructure
  • 1 RU or 3 RU rack mountable frame
  • Web based GUI with multi-level access control and Drop Box Inputs for all content
  • Template based character generator. Supports 3D fonts.
  • Works as a playout server – with or without input signal
  • EAS support is standard
  • SLATE function puts up an Empty Background on which you can type messages
  • Comprehensive Customization to your needs is possible
  • ESAM support in development
  • Stores and manages Content, Ads, Messages, and Graphics clips, on local RAID
  • Optional analog Cue Tone Detection
  • Supports many forms of GPI
  • ASI version can also play recorded files from hard drive, in loop mode
  • Ships with a copy of Aurora 3D Maker for Windows
  • We are now working on Advertising Templates which will be adaptable by you for both for Product Advertising and Weather Type information channel

Applications:

  • Use existing content from: Graphics Libraries, RSS feeds*, web cams, video clips, flash streams, and animation files
  • Ad overlays or Inserts for Web Streaming, OTT, IPTV, mobile video, cell, etc.
  • Ideal POP UP ad creator
  • Mobile Ad Delivery Platform
  • Crawling text and graphics overlay for local advertising and announcements, station logo, KLV Metadata, etc.
  • Add logos, graphics, and text to news broadcast segments – Weather, Sports, etc.
  • Emergency alert system for Broadcast and Cable
  • Video Messaging System
  • Adding Instrumentation Data Video
  • Targeted advertising
  • Voting and TV Interaction systems
  • PSA Crawls
  • MOBILE EAS – Emergency Alert
Ad Seeker Datasheet Ad Spotter Datasheet Ad Serter Datasheet

Ad Serter™ TELCO IP/IP 1-30 Programs

Digital Multichannel Playout System with Ad Insertion for 30 IP Feeds. Includes Ad Traffic Interfaces.

Channel Manager™ ASI 4ch:
for Broadcast+Cable

MPEG-2 Ad Inserter for 4 SD Channels (or Optional 1 HD and 3 SD Channels) With SCTE 035 Triggered or Scheduled Outputs… Also works well as a SLATE Creator.

Channel Manager™ ASI 1ch:
for Broadcast+Cable

MPEG-2 Content and Ad Server with Scheduled Playout and Ad Splicing for 1 SD or HD Channel With or Without SCTE-35 and EAS Triggers or Scheduled Outputs… Inserts Prior to Your Mux…

Ad Serter TELCO IP/IP 1-20ch™

Channel Manager ASI 4ch: for Broadcast+Cable


DVBWindowsIntel Platinum Partner



          
Channel Manager ASI™ 1ch: for Broadcast+Cable



DVBWindowsIntel Platinum Partner

Telco Quality, Real Time, High Density, 1-30 Channel, Windows® Based, Web Manageable, H.264 or MPEG-2 Oriented, Content Manager and Ad Server with the Ability to Play Out Live and Stored Content on a Schedule with Flexible Standards Compliant Video Ads, Text, or Graphics Insertion via Overlay, Splicing, or Video Squeeze. Supports SCTE-35 and EAS Triggers and will Splice in Internal or External Live Clips as Needed. Designed for Professionals Who are Ready to Move to Powerful Computer Platforms that can Give Them Everything Needed to Operate Many Channels in a Single Box. Keeps Track of Ads Served. Amazingly Flexible. Deployed at Major Cable Company to Originate Important Messages to Entire Subscriber Base. Ships with Graphics Creation Application but can use Most Graphics Formats. Basic Traffic and Scheduling are Supported.

One to Four Channel Remotely Manageable, Real Time, Unattended Operation, Live or Stored MPEG-2 Broadcast Oriented TS In and Out Content and Ad Playout System with Scheduled or Triggered Content Playout with Video Ads, Text, or Graphics Insertion via Overlay, Splicing, or Video Squeeze.  Supports SCTE 35 triggers, Optional Analog Cue Tones, and Works with Most EAS Systems like Digital Alert, Trilithic, Sage, etc.  Interfaced to Several Traffic Systems and we can interface to yours.  Designed to Give You a Sophisticated, Easy to Use Playout Server for Over the Air or Cable Channel Use.

Single Channel Remotely Manageable, Real Time, Unattended Operation, Live or Stored MPEG-2 Broadcast Oriented TS In and Out Content and Ad Playout System with Scheduled or Triggered Content Playout with Video Ads, Text, or Graphics Insertion via Overlay, Splicing, or Video Squeeze.  Supports SCTE 35 triggers, Optional Analog Cue Tones, and Works with Most EAS Systems like Digital Alert, Trilithic, Sage, etc.  Interfaced to Several Traffic Systems and we can interface to yours.  Designed to Give You a Sophisticated, Easy to Use Playout Server for Over the Air or Cable Channel Use.

Standard Features:

  • Complete scheduled playout system
  • Inserts or overlays graphical ads, video clips, logos, graphics, CG, scrolling text, and emergency alerts into live and stored video feeds on a schedule or via signaling like SCTE-35
  • Simultaneously processes up to 30 SD streams, or 8 720p streams, or 8 1080p streams
  • HD or SD
  • Passes through Closed caption, AFD and other user data
  • Secure Remote Scheduling from anywhere via Web Interface
  • Generates playlists for time-shifted content that includes long form spots, all national ads, local ads and content.
  • Built in intelligence makes scheduling easy
  • Supports 1080p, 1080i, 720p, and 480i, and all standard broadcast resolutions
  • Selects transport streams by program numbers or PIDs
  • Features daily, weekly, and monthly schedule-based logos, alerts, and text insertion
  • Arbitrary location for graphics
  • Choose from static, rotating, flipping, or blinking graphics, logos, and text
  • Manages Ad inventories, logs Ad Plays, and generates Proof of Play list
  • Creates crawling messages and emergency alerts with programmable fonts and background colors, in any language
  • Creates Real Time Clock display in programmable fonts and colors anywhere on screen
  • Displays remaining and next advertisement Time in output video
  • Scales Input video from 10% to 100% and overlay on graphics – Ideal for EPG
  • Overlays animating PNG files and scales Input Video from 10% to 100% – Ideal for L-Wrap, L-Squeeze and transparent overlays. Video squeezes.
  • Select any degree of transparency
  • Easy drag and drop placement to position logo, text, or graphics on screen
  • News feeds from RSS in any language, with programmable fonts and background colors
  • Able to mask entire screen with a static image in case of video input failure
  • Sun Fade Detection to play prerecorded content on Solar Flare Days
  • Optional Live Recorder function to record live content to play in the case of loss of input signal
  • Service Schedule for maintenance of antenna or other infrastructure
  • 1 RU rack mountable frame
  • Web based GUI with multi-level access control and Drop Box Inputs for all content
  • Template based character generator. Supports 3D fonts.
  • Works as a playout server – with or without input signal
  • EAS support is standard
  • SLATE function puts up an Empty Background on which you can type messages
  • Comprehensive Customization to your needs is possible
  • ESAM support in development
  • Stores and manages Content, Ads, Messages, and Graphics clips, on local RAID
  • Optional analog Cue Tone Detection
  • Supports many forms of GPI
  • Ships with a copy of Aurora 3D Maker for Windows

Applications:

  • Use existing content from: Graphics Libraries, RSS feeds*, web cams, video clips, flash streams, and animation files
  • Ad overlays or Inserts for Web Streaming, OTT, IPTV, mobile video, cell, etc.
  • Ideal POP UP ad creator
  • Mobile Ad Delivery Platform
  • Crawling text and graphics overlay for local advertising and announcements, station logo, KLV Metadata, etc.
  • Add logos, graphics, and text to news broadcast segments – Weather, Sports, etc.
  • Emergency alert system for Broadcast and Cable
  • Video Messaging System
  • Adding Instrumentation Data Video
  • Targeted advertising
  • Voting and TV Interaction systems
  • PSA Crawls
  • MOBILE EAS – Emergency Alert

Standard Features:

  • Stores and manages Content, Ads, Messages, and Graphics clips, on local RAID
  • Complete scheduled playout system with interface to most traffic systems
  • Inserts or overlays ads, video clips, or emergency alerts – text and/or graphics – into video feeds on a schedule or via signaling like SCTE 35 signals from EAS generators
  • Supports multiple SCTE 35 trigger levels
  • XML based graphics insertion for rich graphics in channel
  • Supports Insertion of Ads from the cloud
  • Creates crawling messages and emergency alerts with programmable fonts and background colors, in any language
  • Compatible with Trilithic™, Sage™, and Monroe™ EAS alert generators
  • Works with most fonts: Chinese, Arabic, Indian, etc. via Unicode interface
  • HD or SD
  • Passes through Closed caption, AFD and other user data
  • Secure Remote Scheduling from anywhere via Web Interface
  • Generates playlists for time-shifted content that includes long form spots, all national ads, local ads and content
  • Built in intelligence makes scheduling easy
  • Supports 1080p, 1080i, 720p, and 480i, and all standard broadcast resolutions
  • Selects transport streams by program numbers or PIDs
  • Features daily, weekly, and monthly schedule-based logos, alerts, and text insertion
  • Arbitrary location for graphics
  • Choose from static, rotating, flipping, or blinking graphics, logos, and text
  • Manages Ad inventories, logs Ad Plays, and generates Proof of Play list
  • Creates Real Time Clock display in programmable fonts and colors anywhere on screen
  • Displays remaining and next advertisement Time in output video
  • Scales Input video from 10% to 100% and overlay on graphics – Ideal for EPG
  • Overlays animating PNG files and scales Input Video from 10% to 100% – Ideal for L-Wrap, L-Squeeze and transparent overlays. Video squeezes.
  • Select any degree of transparency
  • Easy drag and drop placement to position logo, text, or graphics on screen
  • News feeds from RSS in any language, with programmable fonts and background colors
  • Able to mask entire screen with a static image in case of video input failure Auto Bypass in case of power failure of Channel Manager
  • Sun Fade Detection to play prerecorded content on Solar Flare Days
  • Optional Live Recorder function to record live content to play in the case of loss of ASI input signal
  • Service Schedule for maintenance of antenna or other infrastructure
  • 1 RU or 3 RU rack mountable frame
  • Web based GUI with multi-level access control and Drop Box Inputs for all content
  • Template based character generator. Supports 3D fonts.
  • Works as a playout server – with or without ASI input signal
  • SLATE function puts up an Empty Background on which you can type messages
  • Comprehensive Customization to your needs is possible
  • ESAM support in development
  • Optional analog Cue Tone Detection
  • Supports many forms of GPI
  • Can also play recorded files from hard drive, in loop mode
  • IP input and output and SDI input and output versions available

Applications:

  • Channel in a Box
  • Ad Inserter for Cable or Broadcast
  • Emergency alert system for Broadcast and Cable
  • Very Flexible Video Messaging System to subscriber base
Standard Features:
  • Stores and manages Content, Ads, Messages, and Graphics clips, on local RAID
  • Complete scheduled playout system with interface to most traffic systems
  • Inserts or overlays ads, video clips, or emergency alerts – text and/or graphics – into video feeds on a schedule or via signaling like SCTE 35 signals from EAS generators
  • Supports multiple SCTE 35 trigger levels
  • XML based graphics insertion for rich graphics in channel
  • Supports Insertion of Ads from the cloud
  • Creates crawling messages and emergency alerts with programmable fonts and background colors, in any language
  • Compatible with Trilithic™, Sage™, and Monroe™ EAS alert generators
  • Works with most fonts: Chinese, Arabic, Indian, etc. via Unicode interface
  • HD or SD
  • Passes through Closed caption, AFD and other user data
  • Secure Remote Scheduling from anywhere via Web Interface
  • Generates playlists for time-shifted content that includes long form spots, all national ads, local ads and content
  • Built in intelligence makes scheduling easy
  • Supports 1080p, 1080i, 720p, and 480i, and all standard broadcast resolutions
  • Selects transport streams by program numbers or PIDs
  • Features daily, weekly, and monthly schedule-based logos, alerts, and text insertion
  • Arbitrary location for graphics
  • Choose from static, rotating, flipping, or blinking graphics, logos, and text
  • Manages Ad inventories, logs Ad Plays, and generates Proof of Play list
  • Creates Real Time Clock display in programmable fonts and colors anywhere on screen
  • Displays remaining and next advertisement Time in output video
  • Scales Input video from 10% to 100% and overlay on graphics – Ideal for EPG
  • Overlays animating PNG files and scales Input Video from 10% to 100% – Ideal for L-Wrap, L-Squeeze and transparent overlays. Video squeezes.
  • Select any degree of transparency
  • Easy drag and drop placement to position logo, text, or graphics on screen
  • News feeds from RSS in any language, with programmable fonts and background colors
  • Able to mask entire screen with a static image in case of video input failure Auto Bypass in case of power failure of Channel Manager
  • Sun Fade Detection to play prerecorded content on Solar Flare Days
  • Optional Live Recorder function to record live content to play in the case of loss of ASI input signal
  • Service Schedule for maintenance of antenna or other infrastructure
  • 1 RU rack mountable frame
  • Web based GUI with multi-level access control and Drop Box Inputs for all content
  • Template based character generator. Supports 3D fonts.
  • Works as a playout server – with or without ASI input signal
  • SLATE function puts up an Empty Background on which you can type messages
  • Comprehensive Customization to your needs is possible
  • ESAM support in development
  • Optional analog Cue Tone Detection
  • Supports many forms of GPI
  • Can also play recorded files from hard drive, in loop mode
  • IP input and output and SDI input and output versions available

Applications:

  • Channel in a Box
  • Ad Inserter for Cable or Broadcast
  • Emergency alert system for Broadcast and Cable
  • Very Flexible Video Messaging System to subscriber base

Ad Serter Telco IP IP 20Ch Datasheet

Channel Manager ASI 4 Channel Channel Manager ASI 1ch